Monitoring social footprint – Get alerted when your brand is discussed on Social platforms?      

Social Footprint – The consequence of a clumsy or narcissistic social action. The Social Footprint is philosophically linked to the Carbon Footprint, implying that all human actions leave a trace, and sometimes have negative consequences.

source: http://www.urbandictionary.com/define.php?term=Social%20Footprint

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Internet monitoring tools that effectively and efficiently allow companies to maintain a close watch on brand reputation online.

Be it blogs, online sites or online press publication sites, our clients can rest assured that *** has a flexible and accurate platform that can remove the complexity of monitoring online content.

Covering 30,000 websites worldwide, our monitoring platform can update clients within minutes of relevant content appearing. More importantly, our search technology can hone in on specific elements of online media to ensure that the provision of content is exactly what is pertinent to the needs of a PR or marketing department.

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The Social Footprint Method (SFM) is a context-based approach to measurement and reporting that quantifies the social sustainability performance of an organization. In this regard, the Social Footprint is merely a narrow application of context-based sustainability, which in its broader form covers sustainability performance in all of its dimensions, not just the social one.

source: http://www.sustainableorganizations.org/the-social-footprint.html